The Indian Wire » Automobiles » Subrata Roy’s Sahara India Pariwar debuts in EV market with new subsidiary

Subrata Roy’s Sahara India Pariwar debuts in EV market with new subsidiary

Subrata Roy-led Sahara India Pariwar has made a comeback to the limelight with the recent debut in electric vehicle market. The Lucknow-based conglomerate, on Tuesday, announced the launch of its new subsidiary – Sahara Evols.

The conglomerate has planned to offer a wide range of electric vehicles (EVs) along with advanced allied services. Bikes, scooters, e-rickshaws and 3-wheeler cargo vehicles, charging stations and EV batteries would be made available under the brand name of Sahara Evols.

Sahara India Pariwar is also looking forward to introduce a network of battery charging and battery swapping stations. The group states that it would first expand its base in the country’s Tier 2 and Tier 3 cities in a phased manner, towards the end of the current financial year.

During the launch event, ‘Saharasri’ Subrata Roy Sahara said, “We are proud to introduce for the first time, a complete ecosystem of electric vehicles in India. Sustainable and environment-friendly modes of transportation are the need of the time as well as for the benefit of our future generations.”

He added, “The aggravated state of air pollution, majorly due to the proliferation of fossil fuel driven vehicles that emit toxic fumes in the atmosphere, is a silent but the biggest of threats to life on earth today.” 

The Sahara India Pariwar founder continued, “It is a grim reality that air pollution is affecting us personally and in quite an adverse way. Studies reveal that one out of every 8 deaths in India is owing to air pollution. Besides, the imports of crude oil heavily burden our country’s economy. The money otherwise could have been utilized by our government for public welfare like in health and education, for instance.”

The company website states, “Powered by its zeal to get first hand, on the field experience for developing and introducing a competitive product, Sahara Evols aims at becoming the market leader in the category, with a strong network of its exclusive sales and service outlets across the country.”

Sahara Evols plans to expand its operations to the rural regions as well as Tier 1 cities during the next financial year.

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I cherish a profound sentiment towards cars, bikes, speedboats, planes and almost all modes of transportation and writing about it is an avenue that helps me redeem myself.

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