Diana Penty, Aditi Rao, Harshvardhan Kapoor, in collaboration with HMxMyntra launch

Young Bollywood actors Harshvardhan Kapoor, Aditi Rao, Aditya Seal, Diana Penty and others are all officially a part of the ongoing H&M x Myntra campaign.

The world’s second largest fashion retailer has collaborated with e-commerce site Myntra to launch their products online. The catalog will go live on August 20, 8PM IST.

H&M online store on Myntra will feature over 15000 styles for all genders and age groups.

The brand is targeting primarily youth, and the campaign ads have left bloggers, influencers and models in awe.

Myntra has also launched #HMOnTheGo , wherein 5 selected people will get a chance to get exclusive merchandise signed by the actors and models involved with the campaign.

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