Rima Das becomes the brand ambassador of the TIFF’s campaign “Share Her Journey”

Rima Das

Well-known Indian filmmaker Rima Das has become the brand ambassador of the Toronto International Film Festival’s campaign Share Her Journey. The film festival launched the 5-year campaign in 2017 aiming to increase participation, skills, and opportunities for women behind as well as in front of the camera.

Artistic Director and Co-Head of TIFF, Cameron Bailey says, “TIFF is delighted to welcome Rima on board as an Ambassador for our Share Her Journey campaign. Her remarkable body of work and passion for championing equality makes her an excellent choice to help us support women in film and move the dial towards gender equity throughout the industry.”

Rima’s movie ‘Village Rockstars’ was India’s Official Entry for the Best Foreign Language Film category at the Oscars 2019 and she would like to see more and more women in the industry break the barrier.

“It’s a huge honor to be a “Share Her Journey” Ambassador. Through this platform, I would like to bring together voices of people of all genders and collaborate to champion the cause of equality”, she said.

‘Village Rockstar’ was an Assamese movie set in director Rima Das’ own village of Chhaygaon in Assam.

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