Sonam K Ahuja is one to look up to for any fashion advice. From the last 11 years Sonam has managed to maintain her position as a fashion icon in Bollywood. Every fashion and beauty brand in India want to work with her, Vega being one of the brands has roped Sonam K Ahuja to endorse them.
Mr Sandeep Jain – Director, Vega Industries Pvt. Ltd said, “This is the second campaign from Vega and we all are really excited about how it’s going. We all are extremely happy with Sonam K Ahuja’s association with VEGA. Her fashion and style complement the personality of the brand and the campaign perfectly. Watching Sonam bring it alive on-screen is something magical. The photographers, the directors, everyone is on board with the attitude of the campaign and all of us here are truly elated to see the magic come alive. Catch the Hair Straighteners Hair Dryers and Hair curlers with Be Vega campaign, coming soon to various platforms. Be ready. Be Vega.”
Speaking about her association with the brand, Sonam said, “I love fashion and style; I feel that I can express myself best through my style and any brand that resonates with my attitude I proudly flaunt it. When it comes to looking great, well-styled hair is probably the most important aspect. You can’t go wrong with your hairdo! Vega hair styling products have a solution for all my hair styling needs, whether I like to keep it simple or experiment, VEGA has everything l need. This is my first campaign with Vega and it’s been a great experience so far. We all know how much I love styling my hair. And so does Vega! They have the widest range of hair styling products, I mean, everything to help me style my hair, the way I want it. And that’s what I love about the brand.”
Vega is India’s leading beauty accessories offering a complete range of beauty accessories from head to toe and personal care appliances. Jacqueline Fernandez also endorsed the brand in 2015.