Tue. Mar 19th, 2024
Celebrate “Cow Hug day” on 14th February, appeals Animal Welfare Board of India

The Animal Welfare Board of India has issued a notice urging people to observe “Cow Hug Day” on February 14 in order to transmit “positive energy” and foster “community happiness.”

“All cow lovers may celebrate February 14 as Cow Hug Day keeping in mind the importance of mother cows and making life happy and full of positive energy,” reads the notice issued by the Animal Welfare Board of India under the Department of Animal Husbandry and Dairying.

The notice went on to say that hugging cows will boost “individual and collective happiness” and “emotional richness.”

It also mentioned that Vedic traditions are almost on the “verge of extinction” due to the “progress of Western culture” and that the “dazzle of western civilization has made our physical culture and heritage almost forgotten”.

“We all know that the cow is the backbone of Indian culture and rural economy, sustains our life, represents cattle wealth and biodiversity. It is known as ‘Kamdhenu’ and ‘Gaumata’ because of its nourishing nature like a mother, the giver of all providing riches to humanity”, the appeal redesigned by secretary of the board Dr Sujit Kumar Dutta.

“In view of the immense benefits of the cow, hugging the cow will bring emotional richness hence will increase our individual and collective happiness. Therefore, all the cow lovers may also celebrate February 14 as Cow Hug Day, keeping in mind the importance of the mother cow and making life happy and full of positive energy.

The notice has been issued with approval of the competent authority, the appeal further read.

About Animal Welfare Board of India 

The Animal Welfare Board of India is a statutory advisory body on Animal Welfare Laws and promotes animal welfare in the country. 

The Animal Welfare Board of India was established in 1962 in accordance with Section 4 of the Prevention of Cruelty to Animals Act, 1960. It was managed by the late Rukmini Devi Arundale, a well-known animal rights activist.

The Board has served as the public face of India’s animal welfare movement for the past 50 years, doing everything from ensuring that the nation’s animal welfare laws are strictly adhered to giving grants to organisations that promote animal welfare to advising the Government of India on matters related to animal welfare. The Board consists of 28 Members. The term of office of Members lasts for a duration of 3 years.

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