Tue. Mar 19th, 2024
Flipkart

Flipkart on Monday has made an announcement. The e-commerce marketplace announced that it has collaborated with HP, Intel, and Microsoft. The collaboration will benefit the customers. As this would allow them to buy HP Intel Core i3 Windows 10 laptop for ₹ 36,000 at ₹999 only per month by availing a 36-month EMI option.

This collaboration is an effort to tap college students and first-time PC buyers. Apart from the technical partnership, Flipkart has also partnered with ICICI Bank and CitiBank to provide hassle-free financing options to consumers.

Amitesh Jha, Vice President on this announcement commented that “With Flipkart’s wide market reach combined with an industry-first affordable 36-month EMI option, we are certain that this offering is a winning combination and will strike a chord with our customers reinforcing our undisputed position as laptop market-leaders in the country”.

Flipkart has launched “Back to College” campaign which offers deals and selection to students in laptops. The laptop category is the third largest category on Flipkart and is growing more than 30 percent year-on-year against the industry growth of approximately five percent.

By Bharat