Google Currents unveiled as a replacement to Google+

HONG KONG, HONG KONG - November 27: A woman using an Macbook Pro as she uses Google G Suite on November 27, 2017 in Hong Kong, Hong Kong. (Photo by studioEAST/Getty Images)
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Google announced Google Currents to be the name of the new Google+ app for Enterprise. Not to be confused with the “Currents” app it killed in 2014. Along with several updates to G Suite, Google is rebranding what remains of the recently shut down Google+ social network.

Google began shutting down the consumer version of Google+ on April 2nd, but the enterprise version is getting new life as Google Currents, along with a new look and feel.

This brand new application targets leaders and employers who need to communicate with their staff.  Currents ultimately connects people to content. A workplace is often full of ideas and communication, and Currents is designed to make this process easier for both parties. Both employers and employees can post, tag, and comment; making communication of ideas easier than ever. Posts made on the Currents app are archived for future review and those who post can track analytics and responses with ease. The G Suite team has also built in the ability for admins to streamline certain posts by relevance in order to simplify which posts take priority. While some may find it doesn’t look much different from Google+, Google did streamline the platform so it’s faster to post and tag content.

The user interface and experience is mostly unchanged, with the home stream ordered by relevance. Posts from leadership can be given priority in the home stream, with the option to also view content in reverse chronological order.

Meanwhile, users can tag their posts and attach relevant attachments or images, with analytics available for each item in Currents.

 

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