Fri. Apr 26th, 2024

WhatsApp users will be now able to purchase their favourite products online by WhatsApp businesses through the new feature carts that has been introduced by the company. WhatsApp recently also introduced the WhatsApp Pay feature for users and today it rolled out carts. With two features in place, WhatsApp is aiming to make shopping take place through chats convenient for users and help online businesses.

WhatsApp stated that catalogs have allowed people to quickly see what is available and also helped businesses organize their chats around particular items. With more shopping happening in chats, they want to make purchase and sell more easier. They also said that the carts will come in handy for those when messaging businesses that typically sell multiple things at once like a local restaurant or clothing store.

Users will be able to browse a catalog, select multiple products and send the order as a single message to the business with the new feature. With the help of carts, WhatsApp is aiming to be simpler for businesses to keep track of order inquiries, manage requests from customers and close sales. Users can also use carts by only finding the items they want and then tap on ‘add to cart’. Once they have decided on their products, they have to send it on WhatsApp business as a single message.

WhatsApp Carts: WhatsApp launches carts for businesses - The Economic Times
Image Source : The Economic Times

WhatsApp stated that globally, more than 175 million people message a WhatsApp Business account every day and around 3 million people in India view a business catalog every month. It also noted that the requirement for digital tools to shop has only increased during the pandemic.

WhatsApp also said that they are very soon becoming a store counter to discuss products and coordinate sales. Catalogs have allowed people to quickly see what is available and helped businesses organize their chats around specific items. With more shopping taking place through chats, they want to make buying and selling more easier.

WhatsApp rolled out a few sticker packs created by WhatsApp designers and local artists for helping people and businesses staying connected. For adding stickers, WhatsApp Business users can follow the given steps –

  1. Open an individual or group chat.
  2. To add sticker packs, tap at the smiley Emoji > Stickers > Add.
  3. Tap Download next to the sticker pack according to personal choice.
  4. A green checkmark will appear when the download is complete.

Recently, a report of WABetaInfo noted that WhatsApp users who have refused to accept the Terms of Service 2021 might lose access to the app. According to a few screenshots shared by WABetaInfo, WhatsApp’s new policy update will provide further information on how WhatsApp will process user’s data. It will say about how businesses can use Facebook hosted services for storing and managing their WhatsApp chats. The report said that users can choose to delete their WhatsApp account within WhatsApp Settings if they don’t agree to the changes.