Have you ever wondered doing morning workout with the help of a virtual personal assistant that instructs you, what to do and what not to do, moreover encourage you to go for one more lap and increase your strength with each passing day, so that you can attain your fitness goals? Delhi-Based product company, Boltt Sports Technologies has launched “B” for strengthening the capacity and encouraging a person while working out. Aayushi Kishore founded Boltt with her brother named Arnav in 2015.
Apart from this, they also deal with the smart shoes, stride sensor and fitness trackers for its users. The mobile app tracks health, training, sleep and nutrition, and B provides you a real-time voice coaching and interactive feedback throughout the day so that a person can continuously listen to it without getting disturbed.
Kishore stated that “The user will get constant motivation and guidance on how they can improve their health and fitness. A human coach cannot comprehend so much data in a fraction of a second and there are scalability issues and it is not automated, the tech used here is your solution to `X’ number of coaches and nutritionists. You will have data in the palm of your hand, with coaching. We will be opening orders on our website. Post that, we will be available on all e-commerce channels. We are targeting India, the US and Europe, the company is tying up with institutions across sectors such as banking, insurance, hospitals, fitness and sports chains. Our hardware and software will be customized to these use cases and used there.”
Previously, Boltt had received about ₹6 Crore ($1 million) from various promoters and serial investors and now they are planning to launch its products, priced at ₹2,000-6,000 in the coming days and targeting sales of ₹50 crore in this financial year. They also mentioned that they’ll not only target the business-to-consumer but also eyeing on business-to-business sales.