Online marketplace for maids BookMyBai raises pre-series A round from Japanese fund

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Mumbai-based online domestic help provider BookMyBai has raised an undisclosed amount of funds in pre-series A round from Japan-based social venture fund ARUN Seed. Other Japanese angel investors also participated in the funding round.

The funds raised will be used to expand market share in the cities it already has a presence, along with launching operations across Hyderabad and Delhi.

BookMyBai was founded by Anupam Sinhal and Vickash Chowdhury in 2015. It provides an online platform to enable homeowners to hire domestic help in a seamless manner. The platform offers domestic helpers across various categories including maid, babysitter, nanny, senior citizen care, and cook.

The platform does an extensive background check of helpers with identity check, document verification, in-person interview, along with training sessions, to provide a trustworthy domestic help to its users.

The marketplace offers more than 50,000 experienced domestic helpers across Mumbai, Pune, Bengaluru, Ahmedabad, Surat, and Kolkata.

“They have been able to impact the lives of thousands of marginalised women who are now earning enough money to support families. We see this as an opportunity to be able to support a startup which is not only sustainable but also has a large social impact amongst the rural households” said Satoko Kono, President, ARUN LLC.

The platform is also planning to launch a multi-lingual app for the workers through which the workers can look for a job in real-time, further enabling the workers and helping them find a suitable job based on their needs.

Earlier in 2015, BookMyBai raised ₹1 crore from Hyderabad-based investment platfrom 50K Ventures.

Other players in the domestic help provider domain in India include Helper4U, MyDidi, GDH Workforce, and MyChores, among others.

Indian domestic help industry is highly unorganised and the foray of startups in the segment will not only ensure a platform for domestic helpers to find job readily but also provide easy access to domestic help for homeowners.

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