In Series-A funding round, led by IvyCap Ventures, delivery-led biryani brand- Biryani By Kilo (BBK) has raised an investment worth ₹30 crore, reported ET.
The cloud kitchen brand will use the funding to fuel geographic expansion across west and north India, and improve technology, reach and efficiency.
“There is a tremendous opportunity for emergence of pan-India Biryani-focused chains, along with room for expansion into international markets,” said Vikram Gupta, founder at Ivy-Cap Ventures.
The biryani driven food company was started by Vishal Jindal and Kaushik Roy. BBK prefer to pre-book the orders or they will deliver in 90 mins, as each Biryani order is cooked fresh for every individual order.
Keeping in sync with the spirit of meaningful innovation, Biryani By Kilo goes a step further in the Food Tech and Delivery space by holistically inculcating a pro-active social cause in its business model. All its earthenware Handis are crafted by hand at Kumhaara Gram on the outskirts of Delhi.
According to some investors, building restaurant supply is a huge opportunity in India since the number as well as density of restaurants is limited compared to other economies such as China and the US.
BBK competes with the likes of other cloud kitchen brands like Freshmenu, Eat.fit and Rebel Foodsowned Faasos, Lunch Box, Oven Story and Behrouz.
Moreover, Cloud kitchen is a term used for kitchens situated in remote areas with food delivered via orders placed on an app.