Milk delivery startup Milkbasket looking to expand engineering team and set up R&D centre

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Gurugram-based grocery and milk delivery startup Milkbasket is looking to expand engineering team fivefold in the next nine months, along with setting up a new research and development (R&D) centre.

The startup is focusing on technologies like big data, artificial intelligence, and machine learning to offer an enhanced experience to its customers.

Milkbasket was founded by INSEAD alumnus Anant Goel, along with his co-founders Anurag Jain, Ashish Goel, and Yatish Talavdia in 2015. It started by catering to the unique Indian habit of getting fresh milk delivered at home every morning and then expanding into groceries as well.

“Our plans to strengthen our engineering team is very aggressive. We plan to invest over $2 million and increase the headcount 4X-5X over the next six to nine months. This is inherent to our growth and creates a formidable advantage over the competition,” said Anant Goel, Founder and CEO, Milkbasket.

The startup is looking to leverage machine learning to design a smart system that will create a more personalised experience for its customers by providing recommendations based on frequently ordered products.

To enable its goals, the milk delivery startup will be hiring engineers with experience in the automation domain, including machine learning and artificial intelligence.

The startup has a workforce of more than 300 across different function, with the majority in the supply chain and last-mile logistics.

Its plan to convert the organization from a tech-enabled platform to a tech-led platform will help drive its growth as competition increases in the grocery domain.

Milkbasket last raised $7 million in series A funding led by Kalaari Capital, along with participation from Unilever Ventures, Blume Ventures, and Beenext.

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