Paytm Mall will be rendering its offline services by collaborating with local shops and retailers. Local retailers have better reach to the population and people show more trust towards local retailer and don’t prefer to shop online because they find it risky. Associating retailers as well as adding more local people will increase the capacity of staff and make workforce better and efficient. This will not only help the company but will also help local shops by selling products without managing inventory, payments and logistics, thereby opening up additional revenue streams for them.
Amit Sinha, Chief Operating Officer of Paytm Mall has commented that “We aim to enable the country’s trusted local shops with technology to sell on our platform. Our team will on-board trusted merchants and will offer end-to-end support. This will help bring a much larger base of merchants who have been traditionally selling offline to become a part of mainstream digital e-commerce.”
Moreover, consumer will get the benefit of buying products from their local trusted retailer and will also get the same product within a day or two. Apart from this, if any consumer have any query regarding product and services then they can approach to the desk and get it resolved.