Techstars-backed foodtech startup Spoonshot has acquired Hyderabad-based restaurant analytics startup Brisky. The details of the deal remain undisclosed.
Founded by two NIT Trichy graduates, Rajesh Bhutada and Jatin Bhatia in 2015, Brisky was started as a nightlife booking platform, later in 2017, the startup started focusing its analytics to enable restaurants to drive sales by targeting clients and increasing guest loyalty.
Brisky leverages data analytics to provide insights, in order to improve customer engagement by providing automated replies and improves staff efficiency by using customer preferences to recommend dishes.
In February 2017, Brisky raised an undisclosed amount of funds. Earlier in 2016, it raised an undisclosed amount of funds from Spark10 Accelerator and other angel investors.
Through the partnership, Brisky is looking to leverage Spoonshot’s huge base in the US and UK markets, in order to tap those markets.
Spoonshot, formerly known as Dishq, was founded by Kishan Vasani and Sai Sreenivas Kodur, former Zomato employee, in 2015. The startup uses its AI-powered platform to predict consumer food preferences and tastes, in order to help its clients provide customised food recommendations to its customers.
The foodtech start will be able to leverage Brisky’s technology platform to further strengthen its own platform, to enhance and refine customer experience.
In July 2018, Spoonshot raised $400,000 in funding from Techstars’ food and agriculture technology accelerator Farm to Fork, along with Arts Alliance.
Other investors that participated in the round include Syndicate Fund, an angel investor Sven Hensen, founder and managing partner of Mayato. Existing investors Zeroth, a startup accelerator, and Artesian Venture Partners, also participated in the round.