Zomato, one of India’s leading online food delivery platform, is now, serviceable in 500 cities across India, cited yourstory.
“Back then, we were under the assumption that we’ll reach the 500 milestone by the end of August, if not September. Turns out our food delivery services are growing faster than ever before. And we are already in 500 cities,” the company stated.
It currently operates in 24 countries. It provides information and reviews of restaurants, including images of menus where the restaurant does not have its own website and also online delivery.
“The top 15 cities including (including Tier-II) contributed 100 percent of our delivery business 12 months ago. While the growth in those cities has doubled in 12 months, Tier III and IV cities now contribute 40 percent of our business,” Mohit Gupta, CEO of Zomato, said.
Also, Zomato is aggressively launching across Tier-III and Tier-IV areas for wider reach and scale. Some of the latest additions are in geographies such as, Alappuzha and Malappuram (Kerala), Pushkar (Rajasthan), Ankleshwar and Mehsana (Gujarat), Kanyakumari, Kodaikanal and Cuddalore (Tamil Nadu), Itarsi and Ashoknagar (Madhya Pradesh), Fazilka and Nawanshahr (Punjab), Vrindavan and Azamgarh (Uttar Pradesh), Silvassa (Daman), Chittoor (Andhra Pradesh), Daltonganj (Jharkhand), Pataudi (Haryana), Osmanabad and Sawantwadi (Maharashtra) and Shillong (Meghalaya), and among others on the map.
The platform also revealed that in the last month, the company launched its ordering businesses in 120 cities.
“We are able to maintain this momentum thanks to our data-driven strategy of reaching out to places that show potential and come true on our set criteria,” added Gupta.