It looks like, we are about to witness one of the greatest deal in the history of the smartphones in 2017. Google is all set to acquire HTC mobile division for a whopping 1.1 Billion dollars. If you remember, HTC was the first OEM to launch Android Powered smartphone back in September 2008 (10 years before).
The complete deal will be transacted in the cash, and according to the recently available information, the internet search giant is signing a non-exclusive license to support for the upcoming Pixel smartphones in the future.
This deal will benefit Google on their upcoming projects like smart speakers, budget-oriented Android smartphones. As Google can have the complete control over the hardware and software, we can expect futuristic smartphones with newer features on a timely basis.
“For Google, this agreement further reinforces its commitment to smartphones and overall investment in its emerging hardware business,” is the official statement given by the Google. For HTC, last few years wasn’t nice as they expected to be, in fact, Chinese players like Xiaomi, Lenovo, Huawei are the main reason to lose their shares in the markets like India and China.
The HTC was the first smartphone brand that offered full-metal unibody design, dual camera solution, dual front-facing speakers, and not to forget the first Android smartphone. After this deal, the company will attain the financial stability, so, it can focus on the booming technology like Augmented reality, virtual reality and the R&D to improve the end users experience.
The currently available devices under the HTC name will be available in the market. Flagship models like HTC U11 might continue to production until few more months under the same branding. Do you think this deal could decrease the prices of upcoming Google Pixel branded smartphones?