Thu. Mar 28th, 2024

Verizon Digital Media Services (VDMS) announced that it is working with Microsoft to deliver a simpler way for broadcasters, content owners or streaming services to deliver high-quality, ultra-personalized viewing experiences on Microsoft Azure.

Microsoft Azure will feature the full VDMS streaming service, along with the platform’s traditional services. The company said it will offer the full implementation of VDMS’ streaming product on Azure along with Azure services. Azure customers already have access to Verizon’s Edgecast content delivery network, and now they can access VDMS running natively on Azure.

“Verizon Digital Media Services, powered by Azure, the fastest growing cloud service provider, is the ultimate streaming solution to address the growing demand for video content online,” said Ralf Jacob, president of VDMS, in a statement. “Paired with Azure’s global scale we can now deliver high performing, simplified video workflows to content creators anywhere. Our partnership will create new opportunities for Verizon, Microsoft and our joint customers to shape the future of media.”

Microsoft will also drive awareness and adoption of this new solution through its enterprise Salesforce. In addition, Verizon will work with Microsoft to integrate Azure Media Services, Microsoft AI and Microsoft machine learning technology.

“Cloud, edge and AI technologies will play a fundamental role in the future of video content delivery and workflows,” said Scott Guthrie, executive vice president, Cloud + AI Group, Microsoft Corp.  “Our work with Verizon will give our mutual customers unparalleled access to one of the world’s leading streaming products, with pre-integrated AI for actionable insights by key business stakeholders.”

 

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