At 5:01pm today, the much anticipated JioPhone Monsoon Hungama Exchange Offer went live at select stores. The offer was announced at the 41st Reliance Industries Limited Annual General Meeting earlier this month, and customers opting for the scheme will be eligible to get a new Jio phone priced at Rs. 501 in exchange for any feature phone of any brand along with its battery and charger in working condition (Only mobiles phones that were sold from January 1, 2015, onwards are eligible for exchange).
With this offer, Reliance Jio is looking to scale up JioPhone users from 25 million to 100 million users. Jio’s strategy is to introduce the phone at a low entry cost, which will make it possible for every feature phone user to experience the power of data and internet for the first time ever in India.
Reliance Industries Chairman Mukesh Ambani at the AGM said: “Our purpose is to accelerate the digital revolution in India with the extreme affordability of a Jio Phone, so that each and every Indian can access the Internet and enjoy the digital life. With the added functionalities, our wider network reach across India and strong retail presence across India, the goal that I have now set for our Jio team is to enable 100 million users on this platform in the shortest possible time.
Besides the unbelievably low price Jio is also offering a special Jio Phone recharge plan for customers opting for the offer. The plan gives unlimited voice calling and data services for six months on paying Rs. 594 at the time of activation of the new JioPhone. Separately, Relaince Jio is also offering a 100% cashback on select prepaid recharge plans. In order to avail the cashback offer, customers with a prepaid recharge plan need to make a recharge of Rs. 398 or above. Once done, the cashback will come in the form of 100% cashback vouchers worth Rs. 400. Furthermore, another 100% cashback offer upto Rs.100 will also be offered on select payment wallets.
The Monsoon Hungama offer went live at 5pm today via Jio Stores in India, and will be available through all retail stores (including partners) starting tomorrow, 21st July 2018.