As part of the acquisition, Boxx.ai’s founders, along with the rest of the team will join Netcore to continue building their product.
Ajay Kashyap, Founder, Boxx.ai, said, “Ecommerce companies spend a lot of money to get visitors on their sites, but 98 percent of them leave without buying. Boxx.ai solves this – it converts visitors to buyers. Integrating this capability with Netcore’s multichannel marketing platform makes a killer combination for brands. They would be able to deliver a customer experience that is just perfect: right choice of channel, right timing of communication, right content, right creative, right messaging, and right offers.”
Boxx.ai was founded by Ajay Kashyap, Prakhar Raj, and Shitiz Bansal in 2016. The startup Boxx.ai uses AI and ML to support e-commerce companies increase their conversion rates by displaying personalised products for each user.
Boxx.ai claims that it is able to predict what each visitor is likely to buy next using its proprietary algorithms. This helped consumer internet companies curate a line of products and extend a highly personalised experience to each of its customers.
Kalpit Jain, Group CEO of Netcore Solutions, said, “We absolutely understand the value and importance of ML, AI, and personalisation to empower brands to deliver exceptional customer experiences. And hence these are the primary focus areas with all our offerings. Boxx.ai’s acquisition is yet another step towards that vision. This new piece in our product stack will definitely deliver great value to our customers and their end consumers. We are excited to see what the future in AI-first marketing will look like.”