In order to enhance customer turnover and player engagement, Star Sports has partnered up with LVision.
The deal would allow the company to use Lvision’s betting and animation widget to boost customer engagement level.
As per Gambling Insider, the widget will operate as a unique live match tracker by converting broadcasts into data and sport visualisations. Customers will receive real-time in-play odds, insights and statistics.
Ido Lazar, founder and CEO of LVision, said: “I’m really excited to make our debut in the UK with Star Sports that has built a reputation as one of the leading sportsbook brands in the market.”
Luke Tarr, head of PR at Star Sports, said: “The tennis season got off to a great start with a very exciting Australian Open but, with the addition of LVision’s new Betting & Animation Widget, our customers now have access to a unique and stimulating tennis experience making it the ideal complementary product to betting on live events across 2021.”