To diminish the problem of ordering food online, nibbleMATRIX, a subsidiary of YITSOL is coming up with new online portal known as PIKLE, the online food ordering system. This portal will make the system more resourceful by providing a natural interactive experience to the customers so that they can quickly place orders without any registration process and customer can pay from any medium. The system is based on the 3 important sections which are as follows, real time information, easy and rapid registration and PIKLE’s will be managed and supervised by the restaurant owners, if the customer enters the place and booked the restaurant then from there onwards they will coordinate and follow up with the customers. It’s better to give dealership or franchise rather to open a separate place for such similar food entity. Apart from this, PIKLE provides benefits for the restaurants by increasing their revenue by 20%, secondly, it will help the people to get employment and to get connected with the restaurants, thirdly, if the restaurants are aware about the interest and about the taste of people then they’ll get positive response. They can also perform better without using any brand name.
Mr. Ram Punamaraju, CEO of YITSOL technologies, has mentioned that “We are thrilled to launch a new system on our nibbleMATRIX platform. As recent as a few years, online ordering has become the buzz word for the food industry. Online ordering via both, desktops and mobile apps are increasingly becoming common in Tiffin service food joints and quick service restaurants. Digital ordering is growing 300% faster than the dine-in traffic. Not surprisingly, today, many food giants and restaurant chains are announcing their own mobile ordering apps or plan to do so in the near future. Companies in the food industry are challenged to continually invent products while also finding ways to keep costs down and providing software as a service platforms and cloud computing are being progressively adopted by the food industry to carry out multiple operations.”
PICKLE is aiming to synergize and synchronize the ecosystem of online food ordering system, for the mutual benefit of both, consumers and restaurants alike. They build world class products aimed at enabling and improving the bourgeoning Indian food and beverages market.