Ketofy, a pantry of ultra-low-carb, ultra-low glycemic food products brand, has bagged $250,000 (approx ₹1 crore) as a part of its pre-Series A funding from Alok Mittal, former MD of Canaan Partners, Rohit Chanana, founder at Sarcha Advisory and Tejinderpal Miglani, co-founder at India Bulls, among others. The Gurugram-headquartered platform Ketofy will use the infused capital to further grow the brand, as it continues efforts to raise Series A funds, cited Yourstory.
According to the startup, the Ketofy approach does not require people to change their existing dietary patterns and desires in order to conform to the low carb regime.
The complete product offering allows people to keep eating what they enjoy the most and still reap the numerous health benefits of a natural low carb paradigm, Ketofy added.
“The brand Ketofy was established as an effort to create an alternate food pantry for people with weight issues, metabolic syndrome, diabetes, and hormonal issues like thyroid,” Aanan khurma, co-founder at Ketofy said.
Ketofy, under parent company Ketofy Wellversed Health, was started by Aanan Khurma and Aditya Seth in 2018. The healthy food-based startup aims to help over 100 million people who are struggling with lifestyle issues and have the economic purchasing capacity.
Presently, Ketofy, is incubated by Huddle, an agnostic sector-based incubator. Also, as per the startup, it is now serving over 250,000 customers.
“The funds are essentially required to help a larger number of people to become healthier through the use of Ketofy products,” Aanan added.
Sanil Sachar, co-founder at Huddle, stated, “This unique manufacturing framework allows personalisation of food in accordance with clinical, dietary and physiological demands of particular demography, while ensuring that Ketofy continues their growth in a steady manner continuing the impact it is creating.”