Jawa to open two dealerships in Pune after re-entry in the market

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Jawa, a Czech motorcycle brand, which re-entered the Indian market in November introducing three models, announced Saturday the launch of its first two dealerships in the country in Pune.

Chinchwad and Baner in Pune- the two dealerships- after becoming fully operational, will offer customers to book and test-ride Jawa and Jawa Forty Two motorcycles, said in a statement by Classic Legends.

It added, the two dealerships were the first among 100 Jawa Motorcycles dealerships that are to be set up in the country.

On November 15, Mahindra and Mahindra, subsidiary Classic Legends Pvt Ltd relaunched its Jawa line-up- 293 CC Jawa Two, Jawa and Jawa Perak motorcycles- in the domestic market.  Besides the Mahindra group, which owns 60 percent stake in Classic Legends, Rustomjee group and Phi Capital Management also hold stakes in the joint venture.

In 2016, the Mahindra group struck a deal with the Czechoslovakia-based motorcycle company, which allowed Classic Legends to launch and market bikes under the Jawa brand in the country and East Asian markets.

The bikes are being produced at Mahindra’s manufacturing facility at Pithampur near Indore in Madhya Pradesh.

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